Apps People

Ads on Wheels using Smart Tech

Ads on Wheels was developed by Perth-based Apps People using smart technology to understand when the driver is in the car and where the vehicle has been driven. 

The founders, Michael Palmer and Daniel Schoonderwoerd of Ads on Wheels are over the moon with the driveway success that they have created. They have a carpark full of drivers waiting to get on board the platform and a tidy royal driveway of advertisers signing up.

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Ads on Wheels is an exciting new concept for advertising, that creates a new way for brands to cut through advertising clutter with a unique way to target geographical locations, targeted demographics and internal word of mouth.

The business model can benefit both drivers and advertisers. Drivers can use their cars to advertise a business and advertisers can get more exposure for their band.  All of this is accomplished by the drivers having back window sticker advertisements.

The app is already available on the App Store and Google Play

APPS People create HiveXpress trading app for HiveXchange

HiveXpress App by APPS People

HiveXpress App by APPS People

HiveXchange is an independent digital marketplace which facilitates an efficient and profitable trade of wholesale fresh produce both across Australia and in export markets.

In addition, HiveXpress app allows buyers and sellers to trade freely as a sales tool that makes it possible to connect and trade on the run - anytime, anywhere.

HiveXpress was APPS People’s first dip into cross-platform application development and it has been a huge success.

“Cross-platform development allows us to write one set of code for multiple platforms (iOS and Android).” Says Stuart Kidd, “It's not the right decision for every type of mobile app project but it fitted perfectly based on the client's requirements. This ultimately means that only one code base needs to be updated instead of the usual two.”

The app is on the App Store and Play Store

Studio Startup residents, APPS PEOPLE, are a multi-award winning agency specialising in the design and development of mobile and web apps.

You can get to know more about APPS People’s work and team HERE.

Coding Workshop - Build your App

APPS PEOPLE are co-hosting a coding workshop with STUDIO STARTUP.

Our offer: Four discounted tickets available, that's 25% off.

Where? In The Studio Basement under Toastface Grillah in Perth, which is near the Wellington St train station

When? December 2nd

This is a first in basis, so if you are keen don't wait. SIGN UP HERE and if you are lucky to be one of the first 4, use the Code StudioStartup to get your discount.

If you’re curious about mobile app development as a profession, or even as a hobby then this course is for you.

This will be an easy to follow and hands on beginners introduction to Swift and iOS development. You’ll even have built your own mobile app by the end of the workshop!

This course is for beginners, you don't need any previous coding experience!

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Interview with STUART KIDD founder of APPS PEOPLE

"It's a pleasure to have Apps People as part of the Studio StartUp community, not only are they extremely talented but really nice people too" | Naomi Rossdeutscher



What is your business?
Apps People specialise in the design and development of mobile and web apps. We create stunning apps for startup and enterprise solutions.


How did you come up with your business idea, inspiration?
Back in 2010 there weren't any mobile app development studios in Perth concentrating on solely mobile apps and I could see that the market had huge potential. I jumped on board the mobile juggernaut and there's been no looking back.

What problem are you solving?
We offer high end, in-house developed mobile and web apps for any and all devices! Integrating the newest tech advancements and trends to produce apps like no other; we strive to offer our clients the most creative, technical, engaging and reliable solutions to ensure the successful launch of every mobile app we build, no matter its nature, purpose or complexity.

Where do you see the business in 5 years?
Our long-term goal is to have offices in each and every city around Australia allowing us to work closely to our clients no matter where they are located. We would also like offices in key European cities.

What stage are you at now?
Right now we have an amazing team of technical and creative members, we have a stella portfolio that most agencies would die to have been a part and we have bucket loads of opportunities in our field.

What is your working day like?
Being very creative we split our days between coding and meeting clients.  Meeting clients regularly allows us to keep up to date with what is happening on the streets in terms of mobile app direction.  It also allows us to break up our days through fantastic ideation.

What did you like about working at Studio StartUp?
Studio Startup truly is a creative hub, we love working in such a creative and groovy office space!




How did you find your team? Who are they?
We are a collective of creatives, entrepreneurs and out of the box thinkers. Our designers, developers and project managers are plucked from around the globe and are the best in their field. The team leads consists of myself (CEO), Alexander Karan (CTO), Olivier Voyer (CIO). Our developers, designers and communications team is based in Australia and are full of imagination, experience and know-how.

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If you could change one in the world, what would it be?
I would change the way the working week is set out, working every other week only 4 days instead of the usual 5.  That is the goal. People are proven to be more productive over a set number of hours and days.

What do you love doing when you’re not working?
I love playing with my two kids, they are like little surprises gift wrapped, each day they are changing and every moment is special. Even changing their nappies.

If you want people to contact you, what is the best way?
If you want to get in touch with an app idea, you can contact myself and the team via our website:  

Alternatively, you can Call us:

In Perth (08) 9325 1992 or Sydney (02) 8006 9448.